L’OVENZE Professional · Brazil

Professional haircare.Made in Brazilfor the world.

Technology and performance for salons and distributors.

Designed for professionals

Ready to grow with you.

Our own factory, complete salon and home care collections, and a structure built for export.

  1. 01

    Professional performance

    Smoothing, reconstruction, toning and finishing.

  2. 02

    Technology

    Nanotechnology and smart acidifying care.

  3. 03

    Salon + Home Care

    Salon results that continue at home.

  4. 04

    Export-ready

    Stock and a team dedicated to international markets.

Our collections

A complete portfolio for the salon and for home.

Professional systems, intensive treatments, therapies and finishers developed for every hair need.

Therapies · Salon & Home Care

Revive Professional

Salon · 1 L Shampoo and Conditioner

1 L Scalp Shampoo and Conditioner with Niacinamide and Salicylic Acid to purify and balance the scalp in the salon.

  • Oil control
  • Cleanses without drying
  • Strengthens the hair
2 products
  • Revive Scalp Shampoo · 1 L
  • Revive Conditioner · 1 L
View Collection →

Therapies · Salon & Home Care

Revive Serum

Hair, scalp and face · 30 ml

A multifunctional treatment with Niacinamide, Salicylic Acid and Sodium Hyaluronate: controls oil, minimizes pores, purifies and strengthens.

  • Oil control
  • Minimizes pores
  • Purifies and strengthens
1 product
  • Revive Serum · hair, scalp and face · 30 ml
View Collection →

Therapies · Salon & Home Care

Revive Home Care

Home Care · 300 ml Shampoo and Conditioner

The same high-performance formula in 300 ml, to keep the scalp balanced at home.

  • Oil control
  • Preserves the cuticles
  • Fights free radicals
2 products
  • Revive Scalp Shampoo · 300 ml
  • Revive Conditioner · 300 ml
View Collection →

Intensive Treatments

Rebalance

Acidifier · pH 3.0–3.5

Smart acidifying technology that rebalances the hair’s pH and deeply seals the cuticles from the very first application.

  • Cuticle sealing
  • pH rebalancing
  • Reduced porosity
1 product
  • Rebalance Acidifier pH 3.0–3.5 · 300 ml
View Collection →

Finishing & Fragrance

Golden Memories

Body & Hair Mist

A luminous, sophisticated floral fragrance for hair and skin.

  • For hair and skin
  • Luminous floral, musk and woods
  • Sophisticated scent
1 product
  • Golden Memories Body & Hair Mist · 30 ml
View Collection →

Professional Systems

X-Tend System

Professional smoothing powered by Nano X-Tend technology

A formaldehyde-free smoothing system with nanotechnology actives for straight, aligned, glossy hair — completed by the B-Tox Mask Nano Smooth System.

  • Reduces volume and waves
  • Frizz control
  • Hair alignment
3 products
  • X-Tend System Shampoo · 1 L
  • X-Tend System Reducer · 1 L
  • B-Tox Mask Nano Smooth System · Volume-Reducing Mask · 1 kg
View Collection →

Professional Systems

Recovery System

A complete treatment system for professional use

An instant mass-replenishment system that hydrates and strengthens the hair, combinable into 6 in-salon treatment protocols.

  • Deep reconstruction
  • Instant recovery
  • Deep nourishment
5 products
  • Recovery System Shampoo · 1 L
  • Recovery System Reconstructor · 1 L
  • Recovery System Cream Mask · 1 kg
  • Recovery System Nourishing · 1 kg
  • Recovery System Cream Brush · 500 ml
View Collection →

Finishing & Fragrance

Finishing Collection

High-performance finishers

Repair oil, serums, a multi-benefit balm and a styling spray: heat protection, shine and frizz control for a professional finish.

  • Heat protection
  • Shine and silkiness
  • Anti-frizz and anti-humidity
5 products
  • Complex Oil · Repair Oil · 35 ml
  • D-Frizz Serum · Anti-frizz & Anti-humidity · 250 ml · 60 ml
  • Nutritive Serum · Reconstruction & Heat Protection · 250 ml
  • BB Hair Balm Anti-Aging · Replenishing Moisture · 300 ml
  • Bloom Style · Styling Spray · 250 ml
View Collection →

Therapies · Salon & Home Care

Platinum Therapy Professional

Salon · 1 L Shampoo and 1 kg Mask

Professional acidifying toning care for blonde, lightened or grey hair, with a fast-acting violet pigment.

  • Neutralizes yellow tones
  • Extends color
  • Fast-acting violet pigment
2 products
  • Platinum Therapy Toning Shampoo · 1 L
  • Platinum Therapy Toning Mask · 1 kg
View Collection →

Therapies · Salon & Home Care

Platinum Therapy Home Care

Home Care · 300 ml Shampoo and 250 g Mask

Extends color between salon visits and protects blonde hair from oxidation.

  • Extends color
  • Protects against oxidation
  • Neutralizes yellow tones
2 products
  • Platinum Therapy Shampoo · 300 ml
  • Platinum Therapy Mask · 250 g
View Collection →

Therapies · Salon & Home Care

Hydra Therapy

Deep hydration

Deep hydration and protection, adding performance and longevity to any hair treatment.

  • Deep hydration
  • Hair protection
  • Extends treatment results
2 products
  • Hydra Therapy Shampoo · 300 ml
  • Hydra Therapy Mask · 250 g
View Collection →

Therapies · Salon & Home Care

Nutrition Therapy

Revitalizing nourishment

Deep, revitalizing nourishment with anti-frizz action for soft, silky, disciplined hair.

  • Deep nourishment
  • Anti-frizz action
  • Softness and silkiness
2 products
  • Nutrition Therapy Shampoo · 300 ml
  • Nutrition Therapy Mask · 250 g
View Collection →

Therapies · Salon & Home Care

Xtreme Therapy

Reconstruction and regeneration

Reconstruction and regeneration for chemically processed hair.

  • Reconstruction
  • Fiber regeneration
  • For chemically treated hair
2 products
  • Xtreme Therapy Shampoo · 300 ml
  • Xtreme Therapy Mask · 250 g
View Collection →

Therapies · Salon & Home Care

Sublime Curly

Care, shape and movement

For curly, wavy and coily hair: defined curls and waves with safe, intense hydration.

  • Curl and wave definition
  • Intense hydration
  • Shape and movement
3 products
  • Essential Oils Low Poo Shampoo · 200 g
  • Essential Oils Nourishing Curl Mask · 200 g
  • Essential Oils Curl Activator · 200 g
View Collection →

Intensive Treatments

Power Dose · Cronograma Capilar

A high-impact, 3-week treatment

A hair treatment schedule in ampoules — Nutrition, Reconstruct and Hydrat, one per week, with 3 minutes of action — for stronger, more resilient, glossier hair.

  • Intense hydration
  • Deep nourishment
  • Immediate recovery
3 products
  • Nutrition Ampoule · 10 ml
  • Reconstruct Ampoule · 10 ml
  • Hydrat Ampoule · 10 ml
View Collection →

Professional Systems

Blond Effect

Healthy, even lightening

Lightening powder and developers for even results, protecting the fiber against dryness.

  • Lifts up to 9 levels
  • Dust-free powder
  • Even lift
3 products
  • Blond Effect Lightening Powder · 500 g
  • Blond Effect Developer 20 vol. · 900 ml
  • Blond Effect Developer 30 vol. · 900 ml
View Collection →

In real life

Loved by those who use it.

Model with long, glossy, wavy hair — L’OVENZE campaign

About L’OVENZE

Beauty that connects.

A young, innovative Brazilian professional haircare brand, trusted in the countries where it operates.

Born in Bady Bassitt, in the state of São Paulo, we combine Brazilian expertise with cosmetic technology, from salon to home care. Quality, loyalty and unity drive the brand, which is cruelty free.

  • Brazilian brand
  • Own factory
  • Professional haircare
  • Cruelty free
  • Technology & innovation
  • International presence

Factory & facilities

Our own facility to develop, produce and grow with our partners.

Manufacturing and administration under one roof in Bady Bassitt, São Paulo State.

Location
Bady Bassitt · SP · Brazil
Facility
Manufacturing + Administration
Area
1,500 m²

In-house manufacturing

Our own industrial plant in Bady Bassitt, São Paulo. Full control of the process, from formulation to packaging, ensuring consistency and quality in every batch.

Logistics & manufacturing capacity

In-house production and permanent high-volume stock, ready to serve Brazil and export markets. Prepared for large orders and fast delivery.

Quality control

Every batch undergoes rigorous quality control. Consistency and safety guaranteed in Brazil and in every market.

National & international team

A technical and sales team dedicated to partners in Brazil and abroad, with service in Portuguese, Spanish and English.

Made in Brazil, for Brazil

Brazil is our home base.

Born in São Paulo State, we grew alongside Brazilian salons, professionals and distributors. We value and support the people who make professional beauty happen in our country, with the same structure and care we take to the world.

  • Service in Portuguese
  • Factory and stock in Brazil
  • Partnerships with salons and distributors across the country
Talk to our Brazil team →

Global presence

From Brazil to the world.

L’OVENZE already exports to a range of markets and is open to new commercial partnerships.

  • Distributors
  • Importers
  • Exporters
  • Commercial partners
Bring L’OVENZE to your business →
Origin · Bady Bassitt, SP — Brazil

Beauty Fair 2026

On the industry’s biggest stages.

L’OVENZE is a regular presence at Beauty Fair — the largest professional beauty trade show in the Americas and the second-largest industry event in the world. See highlights from the 2026 edition.

Golden Memories Body & Hair Mist L’OVENZE

Become an international partner

Want to bring L’OVENZE to your business?

We are looking for distributors, importers and commercial partners in Brazil and abroad.

  1. 01

    Talk to our team

    Send your details through the form or on WhatsApp.

  2. 02

    Get the catalog

    We present our collections, portfolio and commercial information.

  3. 03

    Build the partnership

    Together, we define the best model for your market.

Sales contact

Talk to L’OVENZE.

Fill in the form and continue the conversation with our team on WhatsApp.

Sales WhatsApp
+55 (17) 99654-6943
Address
R. Luiz Carlos Simonato, 2291
Village Fama · Bady Bassitt/SP · Brazil

When you submit, you’ll be taken to our sales team’s WhatsApp with your message ready to send.

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